About Apples and Oranges Arts
At Apples and Oranges Arts, we accelerate new and emerging stories through our THEatre ACCELERATOR program. By applying Silicon Valley models to the musical development process, we help artists identify their audiences early on to find their product market fit and build out their Minimum Viable Musical.
We believe in pushing the boundaries of theatre as an art form. Every day we innovate new and exciting ways for theatre-goers to enjoy content ranging from streamed, digital content to interactive and immersive mixed reality experiences.
We know that people learn through doing – for years, we’ve been educating artists by applying a wide range of experiential teaching techniques. All of our projects, including Bridge2Broadway and ShowbizU, demonstrate how we foster challenging and safe environments where people learn by doing what they love.
About Apples and Oranges Arts
At Apples and Oranges Arts, we accelerate new and emerging stories through our THEatre ACCELERATOR program. By applying Silicon Valley models to the musical development process, we help artists identify their audiences early on to find their product market fit and build out their Minimum Viable Musical.
We believe in pushing the boundaries of theatre as an art form. Every day we innovate new and exciting ways for theatre-goers to enjoy content ranging from streamed, digital content to interactive and immersive mixed reality experiences.
We know that people learn through doing – for years, we’ve been educating artists by applying a wide range of experiential teaching techniques. All of our projects, including Bridge2Broadway and ShowbizU, demonstrate how we foster challenging and safe environments where people learn by doing what they love.
THEatre ACCELERATOR
Applying the model that accelerates technology start-ups, THEatre ACCELERATOR treats storytellers as founders creating an opportunity to interact with experts in storytelling, branding, production, distribution, and mentors in the business of show business, technology and finance. Divided into two phases, the program explores audience fit and market potential as they relate to, and inform, creative development of musical theater works.
What Past Participants Have to Say:
How can you help?
Don’t just hope for new musicals, make them happen. By supporting Apples and Oranges Arts, you are growing the next generation of composers and book writers and enabling them to make a living doing what they love.
In addition to helping artists, you also get to help yourself to all kinds of perks like insider knowledge via the exclusive donor newsletter, access to premium tickets for Apples and Oranges Arts events and invitations to developmental readings of shows going through Phase II of THEatre ACCELERATOR!
How can you help?
Don’t just hope for new musicals, make them happen. By supporting Apples and Oranges Arts, you are growing the next generation of composers and book writers and enabling them to make a living doing what they love.
In addition to helping artists, you also get to help yourself to all kinds of perks like insider knowledge via the exclusive donor newsletter, access to premium tickets for Apples and Oranges Arts events and invitations to developmental readings of shows going through Phase II of THEatre ACCELERATOR!