History
Our Experience
For over a decade, Apples and Oranges has produced everything from Broadway shows to touring productions; from educational programs to filmed musicals. Through a convergence of technology and the arts, we continue to strive towards creating work that unites and moves humanity forward. Take a look at how Apples and Oranges continues to bear fruit in our timeline below!
Timeline
2008 – Hair on Broadway
We joined the producing team and brought a revival of the beloved musical Hair to Broadway. We utilized cutting-edge technology to make each night’s curtain call available online the next morning.
2009 – Memphis on Broadway
We produced Memphis. This inspiring show won the Tony-Award for “Best Musical” going on to tour nationwide and play in London. We filmed footage throughout the run and used social media to drive awareness.
2010 – Bridge2Broadway
Bridge 2 Broadway nurtured the development of new musical works and aspiring theatre artists in Southern California by engaging first-rate talent to stage and workshop material in a professional environment.
2011 – ShowbizU
Our ShowbizU series accelerated storytellers by partnering with proven entertainment insiders to produce an online community where aspiring artists could learn, collaborate, and be inspired.
2013 – Higher Education
Written, composed, and directed by our co-founders, this musical had developmental productions at The Webb in 2014 and then The Pugh (Dr. Phillips Center) in 2017.
2014 – An American in Paris on Broadway
We produced on An American in Paris and made the production the first Broadway show to have a Facebook Live stream and created hours of behind the scenes footage throughout the run.
2014 – The Jimmy Awards
Teaming with The Broadway League, we shot and live streamed The National High School Musical Theatre Awards® (the Jimmy Awards®). We have provided this service every year since as we proudly support the next generation on musical theatre performers.
2016 – THEatre ACCELERATOR
We applied the model that accelerates technology start-ups and used it for theatre. THEatre ACCELERATOR treats storytellers as founders; creating an opportunity to interact with experts in storytelling, production, distribution, and the business of show business.
2018 – Paul Gordon’s Emma
In 2018 we produced our first Filmed Staged Musical, Emma! Emma is currently being distributed digitally – get your copy today at emmathemusical.com!
2019 – No One Called Ahead
The first original filmed musical to premiere prior to an on-stage run, our second filmed staged musical released on June 13th and is available to stream now!